See exactly what Essio does — before you spend anything
No fluff and no fabricated reviews. Here's the actual three-step flow, a real before-and-after scored by the same engine that grades your products, a plain explanation of how that score works, and an honest list of what we can and can't promise.
The three steps
A real before → after
Here's a weak candle listing and an optimized version of the same product. The two scores below aren't marketing numbers — they're computed right now by the very same engine that grades your catalog, so you can trust the lift is earned.
Before · 48/100
- Title is very short (likely just a brand or product name, not what shoppers actually search for).
- Description is too short and vague to answer shopper questions.
- Missing use-case wording (who it's for / when to use it) that AI matches to shopper intent.
- No FAQ or Product structured data (JSON-LD) — AI engines rely on this to quote your product.
After · 95/100
Same product — every spec above was already in the original listing; Essio just surfaced it, added the use-cases and FAQ shoppers ask an AI, and made it machine-readable. Nothing invented.
The exact rewrite wording is generated per product; the 48 → 95 scores (+47 points) are computed live by Essio's scoring engine — the same one that grades your catalog.
You also get a ready-to-paste FAQ…
No — it's completely fragrance-free, so there's no added scent. That makes it a comfortable choice for sensitive noses, shared offices, and bedrooms.
It's an 8 oz candle poured into a recycled-glass jar — a compact size that suits desks, nightstands, and small rooms.
Hand-poured soy wax with a cotton wick, set in a recycled-glass jar.
Yes. Its neutral, fragrance-free style makes it an easy housewarming, new-home, or thank-you gift that works for most people and decors.
Yes — it's made from soy wax and burns clean, without the heavy soot some candles leave behind.
…and the structured data, generated for you
Paste this into your product page so AI engines can read and quote it. No coding — Essio writes it from the FAQ above.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "Is this candle scented?",
"acceptedAnswer": {
"@type": "Answer",
"text": "No — it's completely fragrance-free, so there's no added scent. That makes it a comfortable choice for sensitive noses, shared offices, and bedrooms."
}
},
{
"@type": "Question",
"name": "What size is it?",
"acceptedAnswer": {
"@type": "Answer",
"text": "It's an 8 oz candle poured into a recycled-glass jar — a compact size that suits desks, nightstands, and small rooms."
}
},
{
"@type": "Question",
"name": "What is it made of?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Hand-poured soy wax with a cotton wick, set in a recycled-glass jar."
}
},
{
"@type": "Question",
"name": "Does it make a good gift?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Yes. Its neutral, fragrance-free style makes it an easy housewarming, new-home, or thank-you gift that works for most people and decors."
}
},
{
"@type": "Question",
"name": "Is it a clean burn?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Yes — it's made from soy wax and burns clean, without the heavy soot some candles leave behind."
}
}
]
}
</script>Why the score is trustworthy
It's not a vibe or a black box. The AI Visibility Score is a deterministic, rules-based grade across five weighted dimensions. The same listing always gets the same number, and we grade the free audit and the paid rewrite with identical rules — so the before→after comparison is honest. Here's the exact weighting:
What we can — and can't — promise
What we promise
- A free, specific audit before you pay anything — no card to see your score.
- Plain output you own: a corrected CSV plus copy-paste FAQ and structured data.
- One consistent score for both audit and rewrite, so the lift is apples-to-apples.
- No spam, no dark patterns. New accounts get free credits; one-time credits don't expire.
What we'll never claim
- That you'll definitely rank or show up in ChatGPT — AI engines decide. We make you eligible to be recommended and improve your chances.
- That results are instant. Engines re-crawl in days to weeks; ranking compounds over time.
- That our score is an official metric. It's our visibility score, built to mirror the factors AI assistants use.
- Any affiliation with Shopify, Etsy, OpenAI, Google or Microsoft. Essio is independent.
More: the full guide · FAQ · about Essio